. Lab lead:
As the founder of the Urban Leisure & Tourism Lab, urban sociologist and associate professor Roos Gerritsma was there at the start of the lab in 2015.
Claudia Mayer has worked in recent years as a learning director at the Urban Leisure & Tourism Lab Amsterdam. She combined this job with her work as a lecturer and learning coach for the Creative Business Bachelor’s programme.
She has since traded in her role as a learning director for her work as a researcher within the ‘Societal Impact Design’ research group at Inholland University of Applied Sciences. Her focus is on systemic co-design. She regularly provides expert sessions in which she introduces our students to the ‘Codesign Canvas’ tool.
Outside of her work for the university, Claudia also works as a business coach for designers.