Rosaly Studulski and Inge Maass (municipality of Amsterdam), Daan Woudhuysen (shopping center Boven ‘t IJ) and Roos Gerritsma (lablead)

In the 2022-2023 academic year, we challenged the students to design a creative product in the field of tourism or leisure in order to transform the Buikslotermeerplein in Amsterdam North into a vibrant, attractive and safe place. By applying  research methodologies in the field of Design Thinking, New Urban Tourism, Societal Impact Design and Authentic Leadership in combination with regenerative placemaking and storytelling, the students, in collaboration with various partners from our learning community, have delivered the following concepts:

  • Inclusive welcome path
  • Story bench
  • Whatever the weather outdoor cinema
  • Northern lane
  • Open city stage
  • Grandmas backyard
  • Walking tour in North
  • Glow games
  • Wishing Wall
  • The North Games
  • Art color walk

Making of the Wishing Wall